Fox’s reboot of “The X-Files,” which had produced strong same-day ratings when it launched last Sunday, is looking even more impressive in just-released delayed-viewing numbers. In fact, the number of viewers who watched the premiere exceeded the show’ peak season average.
In Nielsen’s “live plus-3” estimates, “The X-Files” averaged 20.3 million viewers — a 25% jump from its previously reported 16.2 million viewers in same-day. More than half of the 4.1 million-viewer lift in the three days following the premiere (2.1 million) came from video-on-demand, while the other 2 million came via DVR playback.
Sunday’s premiere also drew 1.1 million viewers in three days of streaming on Hulu and FoxNow, bringing the show’s multi-platform premiere audience to 21.4 million. (The only other Fox premiere to do better online this season was the “Empire” premiere, with 1.5 million).