Weekend Box Office: ‘Rampage’ Beats ‘A Quiet Place’ After All With $34.5M

A QUIET PLACE
On Friday afternoon, New Line’s Rampage, first appeared to be dropping like a rock at the U.S. box office, with first projections suggesting the big-budget movie might not earn much more than $28 million in its launch.Rampage-Movie-2018But thanks to the star power of Dwayne Johnson, Rampage made something of a recovery, opening to $34.5 million from 4,101 theaters, one of the best showings ever for a video game adaptation and enough to win the weekend ahead of holdover horror sensation A Quiet Place. That was still behind expectations, however. Heading into the weekend, tracking showed Rampage launching to $35 million to $40 million, compared to $54 million two years ago for New Line’s San Andreas, Johnson’s last non-ensemble movie (Brad Peyton directed both films).Overseas, Rampage roared loudly in China, biting off $55 million for a foreign debut of $114.1 million and solid global start of $148.6 million. The movie, which cost at least $120 million to make before marketing, will need to have strong legs to earn its money back. Internationally, it is performing on par with San Andreas, including in China, where Rampage is the third-best Warners opener of all time behind Ready Player One and Batman v. Superman: Dawn of Justice.

A Quiet Place wasn’t the only horror pic to do scary business, thanks to a strong turnout among younger moviegoers.

Truth or Dare, the latest microbudget collaboration from Universal and Blumhouse, opened to a strong $19.2 million in the U.S. The supernatural thriller — which hit theaters on Friday the 13th — revolves around a group of spring breakers who play an innocent game of Truth or Dare that turns deadly. Directed by Jeff Wadlow, the film stars Lucy Hale and Tyler Posey.

 

“We found our lane. Younger females came out in droves. We also leaned into our Friday the 13th release date,” says Universal domestic distribution president Jim Orr, noting that females made up 60 percent of ticket buyers, while 60 percent of the audience was under the age of 25.

 

Truth or Dare placed No. 3, followed by Ready Player One. Universal’s R-rated comedy Blockers rounded out the top five with $10.3 million for a tepid 10-day domestic cume of $36.9 million.

Weekend Box Office 4/15/18
3-Day Weekend Box Office Estimates – Source: comScore
Weekend Cume Theaters Week
1. Rampage $34.5M $34.5M 4,101 1
2. A Quiet Place $32.6M $99.6M 3,589 2
3. Blumhouse’s Truth or Dare $19.1M $19.1M 3,029 1
4. Ready Player One $11.2M $114.6M 3,661 3
5. Blockers $10.3M $36.9M 3,418 2
6. Black Panther $5.3M $673.8M 2,180 9
7. Isle of Dogs $5M $18.5M 1,939 4
8. I Can Only Imagine $3.8M $74.9M 2,563 5
9. Tyler Perry’s Acrimony $3.7M $37.9M 1,332 3
10. Chappaquiddick $3M $11M 1,645 2
Written By: Tommy Lightfoot Garrett
Photographs are Courtesy:   Paramount; Warner Bros.
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