The Jon M. Chu-directed rom-com is projected to earn another $24 million for the four-day holiday, the third-best Labor Day gross behind that of Halloween ($30.6 million) in 2007 and The Sixth Sense ($29.3 million) in 1999, not adjusted for inflation.
That’s no small feat for a film in its third outing. By the time Labor Day wraps, Crazy Rich Asians could also pass Girls Trip ($115 million) to become the most successful live-action comedy in two years, and the most successful rom-com in a long stretch.
While Crazy Rich Asians is groundbreaking in featuring an all-Westernized Asian cast, another film focused on an Asian-American family, Searching, is set to expand nationwide into more than 1,000 theaters this weekend.
From Screen Gems/Sony, Searching is tracking to open anywhere in the $3.5 million-$7 million range after debuting in select theaters last weekend to strong numbers. The thriller, written and helmed by Asian-American filmmaker Aneesh Chaganty in his feature directorial debut, tells the story of a 16-year-old girl who goes missing and her father’s (John Cho) effort to find her.
Michelle La, Debra Messing, Sarah Sohn, Joseph Lee and Ric Sarabia star alongside Cho.