Paramount’s Sonic the Hedgehog zoomed to a solid $3 million on the Thursday night of its opening weekend, where it is expected to earn a four-day holiday weekend box office gross in the $45 million to $50 million range.
The preview is a solid start for the family film, a genre which does not typically pick up a lot in preview earnings, with families waiting to head to the multiplexes until the weekend. By comparison, How to Train Your Dragon: The Hidden World made $3 million in previews before flying to a $55 million opening weekend.
The PG-rated title, which opened on 3,150 screens, is based on the popular Sega video game and sees the titular character (voiced by Ben Schwartz) team up with a small-town sheriff (James Marsden) to battle the evil genius Dr. Robotnik (Jim Carrey).
The movie’s original release was delayed following a fan outcry about Sonic’s appearance. The studio pushed the release date to allow production time to redesign the character.
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Written By: Tommy Lightfoot Garrett
Photographs are Courtesy: Paramount Pictures and Sega of America
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