In a win for those theater owners who are able to reopen, Tenet will now open first overseas in more than 70 countries starting on Aug. 26, followed by select U.S. cities on Sept. 3 in advance of the long Labor Day weekend.
The official dating news came a week after Warner Bros. said it was shelving a traditional release for Christopher Nolan’s film amid the ongoing coronavirus pandemic and that it could no longer wait for a global day-and-date release.
This means that Tenet could launch without such major U.S. markets as New York City and Los Angeles if cinemas in those cities are still unable to switch on the lights. As of Monday, local government and health authorities in more than 30 states have told theaters they can reopen, while cinemas can reopen in parts of 10 or so additional states.
Per Warner Bros., the major foreign territories where Tenet will open include Australia, Canada, France, Germany, Italy, Japan, South Korea, Russia, Spain and the U.K. Territories still to be determined include China, where theaters have finally begun reopening.
Cinemas in the U.S. and across the globe are introducing staggered seating and heightened sanitary measure as they reopen.
This marks the third time Tenet has moved; its original launching pad was July 17, followed by July 31 and then Aug. 12. Nolan and Warners have remained intent on providing providing distressed cinema owners with a boost when theaters reopen. That position still holds.
Just six weeks ago, it would have been unfathomable to imagine debuting a $200 million tentpole without the entire U.S. moviegoing market in play. But with COVID-19 cases rising in L.A. and cinemas still shut in New York, the thinking has changed despite the risk of piracy.
You can follow us on social media at www.twitter.com/HighlightHwd and at Facebook: https://www.facebook.com/Highlight-Hollywood-106496451085468/
Written By: Tommy Lightfoot Garrett
Photographs are Courtesy: Warner Bros.
Follow us on Twitter @HighlightHwd or @LightfootinHwd